🛡️ Introduction

Welcome to PrexyPulse, the AI-driven marketing content generation and social media scheduling app by Prexysoft Innovations. This Privacy Policy explains how we collect, use, protect, and share your information when you use our services.

PrexyPulse is designed specifically for African SMEs, freelancers, and content creators, helping them streamline their marketing efforts through intelligent automation and content creation.

Your Privacy Matters: We believe in empowering Africa through technology while respecting your fundamental right to privacy. This policy is designed to be clear, comprehensive, and compliant with global privacy standards.

📊 Data We Collect

To provide you with the best possible experience, PrexyPulse collects the following types of information:

Personal Information

Name, email address, phone number, business information, and profile details you provide during registration.

Social Media Access

Access tokens and permissions for platforms like LinkedIn, X (Twitter), Facebook, and Instagram to schedule and publish content.

Content Data

Marketing content you create, edit, or generate using our AI tools, including text, images, and multimedia assets.

Usage Analytics

App usage patterns, feature interactions, performance metrics, and technical diagnostics to improve our services.

What We Don't Collect:

  • We do not use tracking cookies for advertising purposes
  • We do not collect sensitive personal data without explicit consent
  • We do not access your social media passwords or private messages

⚙️ How We Use Your Data

Your data helps us deliver and improve PrexyPulse's core functionality:

  1. AI Content Generation: We use your inputs and preferences to create personalized marketing content that resonates with your target audience.
  2. Social Media Scheduling: We process your social media access tokens to schedule and publish content across your connected platforms.
  3. Service Improvement: We analyze usage patterns to enhance features, fix bugs, and develop new capabilities.
  4. Customer Support: We use your contact information to provide technical support and respond to your inquiries.
  5. Security & Fraud Prevention: We monitor for suspicious activities to protect your account and our platform.
AI Processing: Our AI models process your content locally and securely. Generated content remains your intellectual property, and we do not use it to train our models without explicit consent.

🤝 Data Sharing & Third Parties

We believe in transparency about when and how your data is shared:

When We Share Data:

  • Social Media APIs: We share content with LinkedIn, X, Facebook, and Instagram APIs only when you authorize posting or scheduling.
  • Service Providers: We work with trusted partners for cloud hosting, payment processing, and analytics, all bound by strict confidentiality agreements.
  • Legal Requirements: We may disclose information when required by law or to protect our users' safety and security.

What We Never Do:

  • We never sell your personal data to third parties
  • We never share your content with competitors or marketers
  • We never provide access to your social media accounts beyond authorized actions

⚖️ Your Privacy Rights

You have comprehensive control over your personal data:

Access & Portability

Request a copy of all personal data we have about you in a portable format.

Correction & Updates

Update or correct any inaccurate personal information in your account settings.

Deletion Rights

Request complete deletion of your account and associated data (right to be forgotten).

Processing Restriction

Limit how we process your data while maintaining essential service functionality.

To exercise these rights, contact us at support@prexysoftinnovations.online. We'll respond within 30 days as required by applicable privacy laws.

🔒 Security & Protection

We implement industry-leading security measures to protect your data:

  • AES-256 Encryption: All sensitive data is encrypted both in transit and at rest using military-grade encryption.
  • Secure Cloud Infrastructure: We use trusted cloud providers with SOC 2 and ISO 27001 certifications.
  • Regular Security Audits: Independent security assessments and penetration testing ensure ongoing protection.
  • Access Controls: Strict employee access controls and multi-factor authentication protect internal systems.
  • Data Backup & Recovery: Secure, encrypted backups ensure data availability and disaster recovery.
Incident Response: In the unlikely event of a security incident, we'll notify affected users within 72 hours and provide detailed information about the incident and our response.

🍪 Cookies & Tracking

PrexyPulse uses minimal tracking technologies focused on functionality rather than advertising:

  • Essential Cookies: Required for basic app functionality, user authentication, and security.
  • Analytics Cookies: Help us understand how users interact with our app to improve the experience.
  • Preference Cookies: Remember your settings and preferences for a personalized experience.

We do not use:

  • Third-party advertising cookies
  • Cross-site tracking technologies
  • Behavioral profiling for marketing purposes

You can manage cookie preferences in your browser settings, though disabling essential cookies may affect app functionality.

📅 Data Retention

We retain your data only as long as necessary to provide our services and comply with legal obligations:

  • Active Accounts: Data is retained while your account remains active and functional.
  • Account Deletion: Most data is deleted within 30 days of account closure, except as required by law.
  • Legal Requirements: Some data may be retained longer to comply with tax, accounting, or legal obligations.
  • Analytics Data: Anonymized usage data may be retained for up to 2 years for service improvement.

🌍 International Data Transfers

As an African-focused company, we prioritize keeping data within appropriate jurisdictions:

  • Primary data processing occurs in secure African and European data centers
  • Any international transfers comply with GDPR adequacy requirements
  • We use Standard Contractual Clauses (SCCs) for transfers to countries without adequacy decisions
  • Social media API interactions occur through secure, encrypted connections

🔄 Policy Updates

We may update this Privacy Policy to reflect changes in our practices, technology, or legal requirements:

  • Significant changes will be communicated via email and in-app notifications
  • Minor updates will be posted on this page with an updated effective date
  • Continued use of PrexyPulse after changes indicates acceptance of the updated policy
  • Previous versions are available upon request for your records

Questions About Your Privacy?

We're committed to transparency and are here to address any privacy concerns or questions you may have about how we handle your data.

📧 info@prexysoftinnovations.online

Our privacy team typically responds within 24-48 hours during business days.